✳Three plant ingredients. One fresh perspective on chips.
ROOTED INthe good stuff.KALE · CHICKPEA · EDAMAME
A first look at KAVA · Packaging concept
KALE ✳ CHICKPEA ✳ EDAMAME ✳ MEET YOUR NEW MIX ✳ KALE ✳ CHICKPEA ✳ EDAMAME ✳
01 / THE KAVA IDEAGOOD FOOD. THOUGHT THROUGH.
Good things come in threes.
A leafy green. A golden legume. A bright little bean. We’re bringing them together to give the everyday chip a different kind of character.
KAVA began with a simple question: could a snack be enjoyable, thoughtfully priced and designed with less waste in mind? Our kale, chickpea and edamame mix is where that idea starts.
02 / THE GOOD STUFFTHREE INGREDIENTS. DISTINCT PERSONALITIES.
Meet the mix.
Get to know the plants at the heart of KAVA. Pick an ingredient to take a closer look.
the leafy one
THE GREEN WITH CHARACTER
A little leaf. A big personality.
Kale brings a deep green colour and an earthy, savoury character to the mix. Its ruffled leaves are the starting point for KAVA’s leafy crisps.
These are our three core ingredients. The final recipe and full ingredient information will be confirmed before launch. Edamame is soybean and contains soy.
FOR YOUR EVERYDAY IN-BETWEEN.✳
Big break. Little break. Just-because break.
For the desk drawer, the journey home, or the middle of a good conversation. We’re creating KAVA for the moments that could use a little more flavour.
We want our snack to make sense beyond the first bite. Our circular design goals guide how we’re developing KAVA, from the ingredients we prepare to the packaging we choose.
↻01
Make the most of what we use.
Plan batches carefully, weigh ingredients consistently and track preparation scraps, failed batches and unsold snacks. Understanding waste is our first step towards reducing it.
OUR GOAL❋02
Give packaging a proper purpose.
We’re exploring options including bamboo and sugarcane based packaging. Protection, cost and a realistic local disposal route will guide the choice of the complete pack.
IN DEVELOPMENT◎03
Keep a good snack within reach.
Our proposed price is RMB 15 per pack. We’re checking portion sizes and production costs to balance the experience with a price that works for everyday snacking.
PROPOSED PRICE
We’re building towards these goals. Final packaging, disposal instructions, portion size and price are still being evaluated.
A LITTLE MORE TO KNOW.
Curious? Good.
What is KAVA?+
KAVA is a chip and snack mix being developed around kale, chickpeas and edamame. It brings leafy greens and legumes together in one savoury snacking concept.
Where can I buy it?+
KAVA is currently in development, with Hangzhou as the initial market being explored. Sales locations and launch timing have not been announced. This website introduces the brand; orders are not open yet.
Does KAVA contain soy?+
Yes. Edamame is soybean. The complete ingredients, allergen information and any cross-contact information will be confirmed for the final recipe before sale.
Is the packaging recyclable or compostable?+
Our packaging choice is still being researched. We’ll only make specific recycling or composting claims once the complete pack and the relevant local disposal options have been verified.
Will there be nutrition information?+
Nutrition information will depend on the finished recipe, portion size, oil and seasoning. We’ll confirm the final product information before launch.
SOMETHING GOOD IS TAKING ROOT.
Your next snack curiosity.
Developing in Hangzhou. Inspired by three distinctive plants. We’re working on the details that make the difference.
